By Athena Dean Holtz.

This last weekend I spent 3 days in Grand Rapids, MI at Carol Kent’s Speak Up Conference. When Carol asked me to fill a slot and teach on radio for both the writer’s and speaker’s track of conferees, I was excited to share how being a guest OR a host on the radio is a great way to expand your platform. From my own experience over the last four years, I developed a workshop and presented ON THE AIR: Using Radio to Build Your Brand.

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